Untitled - yes, yes I am

My biography is, so far, quite untitled - but I'm aiming for something like "How to Make Money AND Save the World (Part 2 - the practical users' guide)"
Feb 05
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Barriers to Care

I was speaking with a friend last week who is trying to set up an appointment to see a psychiatrist.  As I work at HealthGrades (who specialized in comprehensive physician profiles/databases), she asked if I could help her find someone to see.  We looked through the HealthGrades profiles, found some physicians who looked promising - but got stuck on the contact information section.  As it turns out, every doctor we looked up only listed a phone number and address.  We assumed this must be a limitation of my company’s database, so we started googling.  About an hour later, we concluded that no physician we researched had a website or public email address.

Why, you may ask, would we be looking for a website or an email address?  Think about it - if you are someone who has finally decided to try to reach out for care - do you want to have to call and explain your situation in detail during the hours of 8a - 5p?  Most of us are at work from 8-5, which means a potential patient would have to call from work.  In this scenario, the potential patient gets double the embarrassment - 1. having to talk to a receptionist about a deeply personal problem and 2. having your co-workers listen in. 

I feel this is an extraordinary barrier to care.  What can be done?  We know there is a demand, real-time appointment books exist, plenty of companies have web building services, but why hasn’t the medical field caught up?